Self-pickup orders should not be subject to "delivery service tax"
It's important for restaurants to carefully evaluate their options and understand the fees associated with each delivery service before making a decision. Restaurants may also want to consider factors such as the size and demographics of their target market, the quality of the delivery service, and the overall cost and value of using a delivery service.
Reside in a nearby location | Live in your district | Live in another districts | |
Potential clients | They highly likely know you and are able to order directly from you without commission fees | May be reasonable as third party services provide you new clients. | Third-party services are reasonable because they give you new clients and you don’t have think about couriers |
Your current clients | Definitely must order from you directly, you shouldn't pay commission to third-party services | Definitely must order from you directly, you shouldn't pay commission to third-party services | It depends. You need to compare the sum you give to the delivery services and how much would you spend on courier |
Delivery | Takeaway | |
Potential clients | The first order is possible to make via aggregator (as it provides you new clients and it's reasonable to pay a fee for it). Our further aim is to make the clients order from your website directly to avoid commission. | The first order is possible to make via aggregator (as it provides you new clients and it's reasonable to pay a fee for it). Our further aim is to make the clients order from your website directly to avoid commission. |
Current clients | It depends. You need to compare the sum you give to the delivery services and how much would you spend on courier | Definitely must order from you directly, you shouldn't pay commission to third-party services as in this case they do not provide any services |
Real case from our experience:
The restaurant operates both with aggregators and has its own order and delivery system. 30% of orders are delivered in-house, 30% are made and delivered through UberEats, and 40% through DoorDash. 70% of takeaway orders are placed through the restaurant's own website. The restaurant has one employee who handles the household affairs and delivers the orders during a portion of the workday. If he is busy, the restaurant orders an Uber Courier that delivers an order. So, the restaurant saves money on takeaway orders: the clients are aware of the website and make orders through it (read our article on how to make people ordering takeaway from you directly to get some tips). It also saves money on fees thanks to orders for delivery that are made through their own website. Working with third-party services provides them a traffic of new clients. Such an effective combination of ordering systems boost their traffic and revenue 🚀
In conclusion, it's essential for restaurants to understand the tax implications of self-pickup orders and the impact that delivery service taxes can have on their business. With the help of Umbi Space that provides built-in delivery and pickup options, restaurants can offer their customers the convenience and cost savings of self-pickup orders, without the burden of delivery service taxes. By having their own delivery service, restaurants can increase their profits and build customer loyalty.